FenderBender Award Runner Up: David Caulfield

California Pizza Kitchen comes up as David Caulfield describes a number of the considering behind the design of his physique store.

“Folks have been amazed they obtained to see the pizza being made,” he says of the profitable restaurant chain and its open kitchens.

In terms of Caulfield’s store, Repair Auto Anaheim North, which brings in $4.8 million per yr,  related considering is at play within the store’s design, the place glass partitions permit prospects to see onto the store ground.

“Auto physique, to a sure extent, is leisure,” he says. “Persons are fascinated with the reconstruction of one thing.”

So is Caulfield, a 2021 FenderBender Award runner-up. 

A self-described painter by commerce, Caulfield entered the collision restore trade within the mid-’70s and by 1988 had opened his first store, shortly thereafter turning into Repair Auto Community’s third franchisee.

“I all the time wished to be a store proprietor and have my very own store—I craved it,” he says. “It was simply the fascination with it and the fervour, and taking one thing damaged and fixing it, all the time centered on the duty and never the cash. I knew the cash would come.” 

“I simply suppose he brings a unique style; I simply don’t suppose there’s anyone on the market who thinks or operates like him.” Jim Huard, proprietor of Painters Collision Facilities, on David Caulfield

In a wide-ranging dialog with Caulfield, California Pizza Kitchen is simply one of many many non-collision repair-lated companies that comes up.

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