KANSAS CITY, Mo., April 28, 2021 /PRNewswire-PRWeb/ -- Pushly, a v2 Ventures firm, right this moment introduced that longtime media and publishing business government Brendan Ripp has joined the rising push notification platform as its new chief government officer. Pushly offers media and content material publishers the flexibility to develop, retain and have interaction audiences by means of their very own personalized net push notification channel, leading to extra first-party knowledge and predictable income development. "Brendan is an progressive chief who has been on the forefront of delivering focused, highly-relevant and fascinating content material for contemporary audiences," mentioned Marco Ilardi, managing accomplice of v2 Ventures. "He is precisely the form of government Pushly wants as a result of he understands the challenges digital media and content material publishers face throughout this pivotal time of change." Most just lately, Ripp was working accomplice at Consideration Capital, the funding agency based by Joe Marchese to handle inefficiencies in how individuals's consideration is being extracted and traded in right this moment's market. In his new position, Ripp might be chargeable for increasing Pushly's popularity because the business chief in powering net push notifications for on-line media and content material corporations. "What excites me most about becoming a member of Pushly is how properly my publishing expertise lends itself to being an advocate for an progressive resolution content material producers want now greater than ever," mentioned Ripp. "Our place on the intersection of content material distribution, viewers engagement and first-party knowledge is welcomed by publishers going through viewers and income development challenges in a post-cookie world."
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